Advertising campaign

On June 9, 2012, we will be moving and changing our name. We will become Ann & Robert H.Lurie Children's Hospital of Chicago and will be located at 225 E. Chicago Avenue in downtown Chicago. Our current advertising campaign, which launched April 1, focuses on this new name and new location.

The current campaign highlights all the amazing benefits of our new hospital and features patients here at Children's Memorial:

Print

"Emi" print ad

"Sebastian" print

Radio

• "Is it Like"
  
  /content/podcasts/LCH_IsItLike.mp3
  
  Download audio file Length: 1:01 (MP3, 2.33 MB)
• "I Hear"
  
  /content/podcasts/LCH_IHear.mp3
  
  Download audio file Length: 1:01 (MP3, 2.33 MB)
• "Big News"
  
  /content/podcasts/LCH_BigNews.mp3
  
  Download audio file Length: 1:01 (MP3, 2.33 MB)

Out of home

• Digital Metra
• Digital CTA (horizontal) and Digital CTA (vertical)
• Bus Kings
• Other

Previous ad campaigns

In previous years, we celebrated our heroes — ordinary people who do extraordinary things. The campaigns featured stories about the heroes of Children's Memorial:  patients and families; doctors, nurses and staff; research scientists; and the donors whose generosity supports our work.

• "Jake"
  When Jake's life depended on access to our medical experts, our Transport Team flew to the rescue.
• "Lottie"
  Lottie's desire to help as many children as possible inspired her to make a heroic gift.
• "Ends of the earth" 
  Our local outpatient centers offer your child access to our expert team of medical and surgical specialists, and leading treatments and technologies. 
• "Dance"
  We are one of the leading pediatric transplant centers in the nation.            
• "Sisters"
  We're the region's largest center dedicated to diagnosing and curing childhood cancer.
• "Kids will be kids"

      Children's Memorial's suburban locations give convenient access to superior care.

Other campaign print ads include:  "One of a Kind", "Single Foot", "Research" and "Smiley Hand".